Create stunning 3D products
Boost Conversions and Engage Customers
E-commerce brands around the world are constantly seeking ways to enhance their interaction with potential customers, and increase sales.
Incorporating the latest 3D technology and AR features into your store might be a powerful option to help you build an enticing and interactive online brand, and in turn, take your business to the next level. But then, what exactly are these types of technologies, and what value do they add to eCommerce companies?
Augmented Reality (AR) is a technology that makes it possible for people to safely use digital content (e.g., text, graphics, video, audio, images) in real life. It is implemented by displaying digital files onto real-world objects. Practically, that would mean putting a digital bed in your room.
3D on the other hand is a photorealistic representation of a brand’s products. As compared to 2D images and videos that don't have a “touch and feel” experience, 3D models make it possible for customers to virtually interact with an item from a brand’s catalog.
Nowadays, the majority of brands are implementing this technology to increase the online shopping experience. In practice, 3D visualization could simply mean a chance of taking a 360° view of a purse or a watch in an online store.
From a marketing point of view, 3D and AR features can enhance user engagement, and make an online shopping experience more lively.
As both 3D and AR technologies are becoming more widely known and appealing in eCommerce, let’s look at 5 ways 3D and Augmented Reality (AR) content can both increase customer confidence to convert visits into sales, and how it’ll get you in good terms with the right crowd.
To begin with, 3D versions of your product come along with textures, shapes, and angles to add life to a screen while AR copies in-person shopping by putting products overlaid within a customer’s space as shown by their mobile device's camera.
The massive amount of detail leaves customers having knowledge of exactly what they’re purchasing before the package arrives at their door.
A model built via our app will automatically allow the “View in 3D” and “View in AR” buttons. We take it a step further with our “View in a Room” widget which makes it possible for customers to upload images of their selection to place 3D models into.
Business owners in the furniture or clothing business will likely have a lot of products with differences to show to customers who in turn want the capability to study every option available to them. That’s where our product configurator tool comes in to create awareness among customers about personalization. One 3D model provides a firm foundation, as it becomes the base where colors can be shifted, and arrangements switched to resonate well with the products.
Consumers can choose varieties of product options such as furniture size, fabric colors and textures, and add-ons such as upholstery protectors, just to mention a few, and can as well configure the different components until they come across the perfect couch for them. With product configurators at their disposal, shoppers can equip themselves with enough knowledge of what they are buying before they finally make a purchase–and there are few chances of them returning them as a result.
Just recently, a Deloitte Survey found that about 36% of consumers prefer purchasing personalized products.
Vest the power of personalization in your customers’ hands with our product configurator tool that changes the color of an object as well as its arrangement, making it possible for clients to carefully go through countless options and pick their favorite. Besides, 44% of customers that acquire knowledge about personalized shopping experiences say they’ll become repeat buyers. In essence, a simple and tailored shopping journey is tantamount to more confidence, isn't it?
The strength to exchange pieces, colors, and textures of products in real-time enhances the imagination of clients and boosts engagement as they make use of valuable time building a customized product. Numerous configurations don’t mean costs shooting to account for multiple 3D models. Only one model created with our Shopify app sets up the base and leads to a wide range of versions and the ability to swap colors and textures with our configurator.
According to a survey taken by Salsify among U.S. digital shoppers, 60% of US digital shoppers said their preference is to see an average of three or four images when shopping online while 13% said they needed five or more. This isn’t a surprise, as the more detail the greater it becomes to boost customer confidence in what they’re buying.
But is it possible for any business to plausibly meet this demand? In order to simply just buy studio space, equipment, lighting, and props, hiring a crew for every product in a catalog aren’t feasible.
However, there’s still a worthwhile way to successfully meet consumer expectations: Simply virtually place your 3D product models in stunning settings with no high cost of photography. One 3D model lays a firm foundation for a visually appealing and enticing product portfolio. You can with much ease switch up the environment, size, and angle of items without the high costs!
It is estimated that about 62% of consumers abandon their shopping experience when they venture into struggles online, and up to 52% have a high chance of being swept away by a competitor if you’re not providing them with satisfactory information.
Never drive your customers to involve themselves in an endless search for the answers they're looking for – instead, add messages to your 3D and AR models that painstakingly describe and link to specific features of your product in just a single click!
Adding product hotspots to your 3D and AR models exposes key product features while at the same time allowing your clients to earn and effectively engage with your products virtually.
According to Shopify Plus’ report on commerce trends, “The checkout is your store’s most essential moment. The faster and easier you drive yourself to check out, the more money you can make.” You aim at making it as seamless as possible for your customer to efficiently finish their purchase. While they’re in the process of interacting with your 3D models and engagement is at the highest level, our well-channeled custom CTAs offer vivid interactions that make it easier to move toward a purchase. Additionally, it promotes an enhanced seamless shopping experience with functional buttons like “add to cart,” “checkout,” “Apple Pay,” and “View similar items,” all inside an all-in-one, AR experience.
With approximately 75% of customers now expecting retail to provide AR experiences, Shopify merchants need to leave no stone unturned as far as investing in 3D and AR technology is concerned. This is in order to keep up with this demand.
Nevertheless, apart from satisfying consumer needs, 3D and AR can assist businesses in increasing customer engagement and conversion rates, and in turn, reduce returns. Believe me or not, the value of AR is predicted to grow from $14 billion in 2020 to $89 billion by 2026.
Even though investing in 3D and AR models may sound daunting, it shouldn't be.
Today, integrating 3D and AR into your Shopify store is easier than ever, courtesy of our new 3D/AR product configuration app.
The simplest response is, we are scalable, secured, cost-effective, and proven to deliver on Return On Investment (ROI).
We make it much easier for Shopify retailers to generate more sales with a life-size 3D product catalog and with the highly coveted augmented reality (AR).
We also offer the following services:
We provide a uniform experience - we work across all devices as well as bandwidths to ensure there is no negative impact on website performance.
Our services are lifelike and life-size - with our deep experience with augmented reality, we help you bring the product In front of your customers. We are aware that what they see is what they get.
We help you in building online brands to boost your Shopify experience
We help you exquisitely customize your product page in such a way that it empowers your customers to explore a product immersively, discover, decide, and purchase the feature that matters most to them.
We offer affordable and flexible pricing plans.
We have different pricing plans tailored to meet your specific needs and budget. Below is a quick breakdown of them.
Free plan: with this plan, you have full access to one product, a 3D configurator, a 3D viewer, and a theme editor.
Starter plan: ( $29/month). You have access to 10 products, a 3D configurator, a 3D viewer, a theme editor, infinite variants, and the removal of the Paas3D logo.
Pro plan: ($59/month). You get access to 50 products, all the features that the starter possesses, Augmented reality(planning), integration support, and a 10% discount on modeling.
Business plan: ($199/month). You have access to all Pro features plus, unlimited products, VIP support, and a 20% discount on modeling.
As our final remarks, in this current world of smartphones, laptops, and Snapchat, 3D and AR models offer a variety of options to help you make your website outstanding among the massive numbers available already. From crafting a customer experience based around AR to limitless yet compelling photography, 3D modeling can come in handy. Our wide range of 3D modeling experts has what it takes to turn your existing product ranges into models that give positive impressions to your site viewers.
Simply get in touch with our reputable team and add a new dimension to your Shopify retail experience.
Create stunning 3D products
Boost Conversions and Engage Customers
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A one-stop enterprise digital twin solution provider based on 3D and AR technologies to help enterprises and businesses with their digital transformation.
